Labels for your planet
Why:
In Spain there is great confusion about the meaning of eco-labels and at the same time a growing interest in a more responsible and ecological consumption. Labels for your planet is born to be a shared space between citizens and organizations where we can guide the everyday consumer to where our enjoyment and wellbeing help create a better society.
Than:
Labels for your planet currently consists of an application with which you can learn what criteria ecolabels evaluate and what organisations certify them. You can also valuate your confidence in ecolabels and, at the time of purchase, being able to make a decision, more aligned with your criteria of interest. We have also developed a website where you can find shops and brands that sell products with eco-labels.
How:
In late 2013 we created the idea, during the first half of 2014 we have led the project and worked with our partners Inedit and Solusoft to achieve a minimum viable product to offer it on the market.
http://www.labelsforyourplanet.com