Labels for your planet

Why:

In Spain there is a lot of confusion about the meaning of eco-labels and also a growing interest in a more responsible and eco-friendly consumption. Labels for your planet is born with the intention of becoming a shared space between citizens and organizations to guide consumers to where our enjoyment and well being help create a better society.

What:

Labels for your planet currently provides an application where you can learn to assess the criteria for eco-labels and which organisations certify them. You can also rate your confidence in eco-labels and make a purchase decisions that are more aligned with your own criteria. We have also developed a website where you can find shops and brands that sell products with eco-labels.

How:

In late 2013 we developed an idea to create a minimum viable product to take to market. The project was launched in the first half of 2014 with our partners Inedit y Solusoft.